PRIVACY POLICY
Last updated: August 31, 2026
1. Introduction
Welcome to the website of FRITZ PRIME GROUP S.L. (“Fritz Prime Group,” “we,” “us,” or “our”).
We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, store, and protect personal information when you visit or use our website:
https://fritzprimegroup.es
and when you contact us by email, phone, WhatsApp, or through the contact and inquiry forms available on our website.
This Privacy Policy is intended to comply with the requirements of the EU General Data Protection Regulation (GDPR), applicable Spanish data protection laws, including Organic Law 3/2018 on the Protection of Personal Data and the Guarantee of Digital Rights (LOPDGDD), and the applicable provisions of Law 34/2002 on Information Society Services and Electronic Commerce (LSSI-CE).
2. Data Controller
The entity responsible for processing your personal data is:
FRITZ PRIME GROUP S.L.
Registered office:
10 Av. Moralet, 14C
03502 Benidorm, Alicante
Spain
NIF/CIF: B88963541
Email: info@fritzprimegroup.es
Phone: +34 672 113245
If you have any questions regarding the processing of your personal data or this Privacy Policy, you may contact us at:
info@fritzprimegroup.es
3. Personal Data We Collect
Depending on how you interact with our website and services, we may collect the following categories of personal data:
4. How We Collect Personal Data
We may collect personal data when you:
Our website may contain contact forms, quote request forms, and other inquiry forms.
When you submit information through a form, we may collect the information you provide, such as your name, email address, phone number, property location, and details about your project.
We use this information primarily to:
If a form includes an optional marketing consent, that consent will be separate from any consent or acknowledgment required to process the inquiry itself.
You should not submit information about other individuals through our forms unless you are authorized to provide that information.
6. WhatsApp Communications
We may offer WhatsApp as an additional communication channel for customers and prospective customers.
If you choose to contact us via WhatsApp, we may process:
The processing of communications necessary to respond to an inquiry or fulfill a contract is based on pre-contractual measures or the performance of a contract, as applicable.
WhatsApp is operated by a third-party provider. When you use WhatsApp, its own terms, privacy policy, and technical processing practices may also apply. We recommend reviewing the privacy information provided by WhatsApp before using the service.
We do not require you to use WhatsApp as a condition of using our website or requesting our services. You may contact us through other available communication channels, including email or telephone.
7. Purposes of Processing
We may process your personal data for the following purposes:
7.1 Responding to Inquiries
To respond to questions, requests for information, requests for quotes, and other communications you send to us.
7.2 Preparing Quotes
To assess your needs and prepare quotes for construction, renovation, or related services.
7.3 Providing Our Services
To communicate with you about projects and provide construction, renovation, and related services.
7.4 Managing Our Business Relationship
To communicate with existing or potential customers, suppliers, contractors, and business partners.
7.5 Website Operation and Security
To operate, maintain, and secure our website and protect it against fraud, abuse, unauthorized access, and other security threats.
7.6 Analytics and Website Improvement
If you have provided the required consent, we may use analytics technologies to understand how visitors use our website and to improve its content, functionality, and performance.
7.7 Advertising and Marketing
Where you have provided the required consent, we may use advertising and measurement technologies to measure advertising performance, understand how users interact with our website after seeing advertisements, and display or measure relevant advertisements.
7.8 Legal and Regulatory Compliance
To comply with applicable legal, accounting, tax, and regulatory obligations, and to establish, exercise, or defend legal claims.
8. Legal Bases for Processing
We process personal data on one or more of the following legal bases under the GDPR:
Pre-contractual measures – where processing is necessary to respond to your request, prepare a quote, or take steps at your request prior to entering into a contract.
Performance of a Contract – where processing is necessary to provide services or fulfill our contractual obligations.
Legal obligation – where processing is necessary for us to comply with a legal or regulatory obligation.
Legitimate Interests – where processing is necessary for our legitimate business interests, such as managing our business, maintaining website security, preventing fraud, and defending against legal claims, provided that those interests do not override your fundamental rights and freedoms.
Consent – where you have voluntarily given consent for a specific processing activity, including certain analytics, advertising, marketing, or non-essential cookies.
Where consent is the legal basis, you may withdraw your consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out prior to withdrawal.
9. Google Analytics
Subject to your consent where required by applicable law, our website may use Google Analytics, a web analytics service provided by Google.
Google Analytics may use cookies and similar technologies to collect information about how visitors use our website.
Depending on the service's configuration, the information may include:
Google Analytics will only be enabled for non-essential analytics purposes when the required consent has been obtained through our cookie consent mechanism.
Where applicable, we may configure Google Analytics using the privacy-enhancing settings and controls available through the service.
Google may process information in accordance with its own privacy policy and may process data outside the European Economic Area, subject to applicable legal safeguards.
10. Google Ads
Subject to your consent where required by applicable law, our website may use Google Ads and related Google advertising technologies.
These technologies may enable us to:
Where applicable, advertising technologies may process information such as:
11. Cookies and Similar Technologies
Our website may use cookies, pixels, tags, scripts, and similar technologies.
Cookies can be divided into the following categories:
11.1 Strictly Necessary Cookies
These cookies are necessary for the operation, security, and basic functionality of the website.
They may include cookies required to:
11.2 Analytics cookies
These cookies help us understand how visitors use our website and how the website performs.
For example, we may use Google Analytics for this purpose.
Analytics cookies will only be enabled once the required consent has been obtained.
11.3 Advertising Cookies
Advertising cookies and similar technologies may be used by Google Ads and other advertising services integrated into the website.
They may be used to measure advertising campaigns, understand conversions, and, where applicable, support advertising or remarketing activities.
These cookies will only be activated after the required consent has been obtained.
11.4 Cookie Preferences
When you first visit our website, where required, you will be presented with a cookie consent mechanism that allows you to:
You may change or withdraw your cookie preferences at any time using the cookie settings feature available on our website.
You can also manage or delete cookies through your browser settings.
For more information about the specific cookies used on the website, including their names, providers, purposes, and retention periods, please refer to our Cookie Policy.
The Spanish Data Protection Agency (AEPD) considers that cookies capable of processing personal information may require valid consent and that options to accept or reject them should be offered simultaneously, at the same level, and with comparable visibility. Aaepd.es+1
12. Marketing Communications
We may contact existing customers regarding services, projects, quotes, or other communications related to our existing business relationship, where permitted by applicable law.
Where separate consent is required for promotional or marketing communications, we will request that consent before sending such communications.
You may withdraw your consent to receive marketing communications or object to receiving promotional communications at any time by contacting:
info@fritzprimegroup.es
Each marketing communication, where required by law, will provide an appropriate way to opt out.
13. Provision of Personal Data
Providing certain personal data may be necessary for us to respond to your inquiry, prepare a quote, or provide our services.
You are generally not required to provide personal data simply to browse our website.
However, if you choose not to provide information that is necessary for a particular service or request, we may not be able to respond to your inquiry or provide the requested service.
Providing information for optional analytics, advertising, or marketing purposes is generally not required to browse or use the basic functions of our website.
14. Recipients of Personal Data
We may share personal data with trusted third parties when necessary for the purposes described in this Privacy Policy.
Such recipients may include:
We only provide third parties with the information reasonably necessary for them to perform their relevant services or when disclosure is required by law.
Where appropriate, we require our service providers to process personal data in accordance with applicable data protection laws and to maintain appropriate security measures.
15. International Data Transfers
Some service providers we use, including certain technology, analytics, advertising, and communications providers, may process personal data outside the European Economic Area (EEA).
When personal data is transferred outside the EEA, we will ensure that the transfer is carried out in accordance with applicable GDPR requirements.
Depending on the circumstances, appropriate safeguards may include:
We retain personal data only for as long as is reasonably necessary to fulfill the purposes for which it was collected.
The retention period may depend on:
Cookie and analytics information may be retained for periods determined by the relevant service configuration and applicable legal requirements.
When personal data is no longer needed, we will delete it or securely anonymize it, as appropriate.
17. Data Security
We take appropriate technical and organizational measures to protect personal data against:
We therefore cannot guarantee the absolute security of information transmitted to or through our website.
18. Your Data Protection Rights
Under applicable data protection laws, you may have the following rights:
Right of Access
You may request confirmation as to whether we process your personal data and, if so, obtain access to that data.
Right to Rectification
You may request that inaccurate or incomplete personal data be corrected.
Right to erasure
You may request the deletion of your personal data if there is no valid legal basis for us to continue processing it.
Right to restriction of processing
You may request that the processing of your personal data be restricted under certain circumstances.
Right to Object
You may object to processing based on legitimate interests or, where applicable, to certain other forms of processing, including direct marketing.
Right to Data Portability
Where applicable, you may request to receive your personal data in a structured, commonly used, and machine-readable format, or request that it be transferred to another controller.
Right to Withdraw Consent
If processing is based on consent, you may withdraw your consent at any time.
To exercise any of these rights, please contact:
info@fritzprimegroup.es
Please include enough information to allow us to identify your request and, where reasonably necessary, verify your identity.
Exercising your rights is generally free of charge, except where requests are manifestly unfounded or excessive; in such cases, applicable law may allow us to charge a reasonable fee or refuse to act.
19. Right to File a Complaint
If you believe that your personal data has not been processed in accordance with applicable data protection laws, you have the right to file a complaint with the relevant supervisory authority.
In Spain, the competent supervisory authority is:
Spanish Data Protection Agency (AEPD)
You can find information about your data protection rights and how to file a complaint on the official AEPD website.
20. Third-Party Websites and Services
Our website may contain links to or integrations with third-party websites, platforms, and services, including communication, analytics, and advertising services.
Examples may include Google services and WhatsApp.
We are not responsible for the privacy practices, content, or security of third-party websites or services.
When you interact directly with a third-party service, that provider may process personal data in accordance with its own privacy policy and terms.
We recommend reviewing the privacy policy of any third-party service you use.
21. Children's Privacy
Our website and services are not specifically intended for children.
We do not knowingly collect personal data from children where such collection is prohibited by applicable law.
If you believe that a child has provided us with personal data without proper authorization, please contact us at:
info@fritzprimegroup.es
22. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our services, website, legal requirements, or data processing practices.
The latest version will always be published on this website.
The date at the top of this Privacy Policy indicates when it was last updated.
We encourage you to review this Privacy Policy from time to time.
23. Contact Us
If you have any questions about this Privacy Policy or about how we process personal data, please contact us:
FRITZ PRIME GROUP S.L.
Registered office:
10 Av. Moralet, 14C
03502 Benidorm, Alicante
Spain
NIF/CIF: B88963541
Email: info@fritzprimegroup.es
Phone: +34 672 113245
Last updated: August 31, 2026
1. Introduction
Welcome to the website of FRITZ PRIME GROUP S.L. (“Fritz Prime Group,” “we,” “us,” or “our”).
We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, store, and protect personal information when you visit or use our website:
https://fritzprimegroup.es
and when you contact us by email, phone, WhatsApp, or through the contact and inquiry forms available on our website.
This Privacy Policy is intended to comply with the requirements of the EU General Data Protection Regulation (GDPR), applicable Spanish data protection laws, including Organic Law 3/2018 on the Protection of Personal Data and the Guarantee of Digital Rights (LOPDGDD), and the applicable provisions of Law 34/2002 on Information Society Services and Electronic Commerce (LSSI-CE).
2. Data Controller
The entity responsible for processing your personal data is:
FRITZ PRIME GROUP S.L.
Registered office:
10 Av. Moralet, 14C
03502 Benidorm, Alicante
Spain
NIF/CIF: B88963541
Email: info@fritzprimegroup.es
Phone: +34 672 113245
If you have any questions regarding the processing of your personal data or this Privacy Policy, you may contact us at:
info@fritzprimegroup.es
3. Personal Data We Collect
Depending on how you interact with our website and services, we may collect the following categories of personal data:
- Full name;
- Email address;
- Phone number;
- WhatsApp phone number, which you can use to contact us via WhatsApp;
- Address or property location, where necessary for providing a quote or services;
- Information about your construction, renovation, or real estate project;
- Information contained in messages, inquiries, or communications that you send to us;
- Information submitted via contact, quote, or project inquiry forms;
- Information regarding appointments, quotes, and communications with you;
- Any other information that you voluntarily provide to us.
- IP address;
- Browser and device information;
- Operating system;
- Website pages visited;
- Date and time of access;
- Approximate location derived from technical information, where applicable;
- Referring website or campaign information;
- Technical information required for website security and operation;
- Analytics and advertising information where you have provided the required consent.
4. How We Collect Personal Data
We may collect personal data when you:
- Contact us by email;
- Contact us by phone;
- Contact us via WhatsApp;
- Submit an inquiry or request a quote;
- Fill out a contact form on our website;
- Fill out a quote or project inquiry form;
- Request information about our construction or renovation services;
- Contact us regarding a construction, renovation, or real estate project;
- Subscribe to or request communications from us, where applicable;
- Browse or use our website, where technical, analytics, or advertising information is collected through cookies or similar technologies and the required consent has been obtained.
Our website may contain contact forms, quote request forms, and other inquiry forms.
When you submit information through a form, we may collect the information you provide, such as your name, email address, phone number, property location, and details about your project.
We use this information primarily to:
- Respond to your inquiry;
- Contact you regarding your request;
- Prepare and provide quotes;
- Assess your construction or renovation needs;
- Schedule consultations or appointments;
- Provide our services;
- Maintain records related to inquiries and business communications.
If a form includes an optional marketing consent, that consent will be separate from any consent or acknowledgment required to process the inquiry itself.
You should not submit information about other individuals through our forms unless you are authorized to provide that information.
6. WhatsApp Communications
We may offer WhatsApp as an additional communication channel for customers and prospective customers.
If you choose to contact us via WhatsApp, we may process:
- Your phone number;
- Your name or WhatsApp profile information provided to us;
- The content of the messages you send;
- Images, documents, or other files that you voluntarily send;
- Information regarding the project or inquiry discussed via WhatsApp;
- The date and time of communications.
The processing of communications necessary to respond to an inquiry or fulfill a contract is based on pre-contractual measures or the performance of a contract, as applicable.
WhatsApp is operated by a third-party provider. When you use WhatsApp, its own terms, privacy policy, and technical processing practices may also apply. We recommend reviewing the privacy information provided by WhatsApp before using the service.
We do not require you to use WhatsApp as a condition of using our website or requesting our services. You may contact us through other available communication channels, including email or telephone.
7. Purposes of Processing
We may process your personal data for the following purposes:
7.1 Responding to Inquiries
To respond to questions, requests for information, requests for quotes, and other communications you send to us.
7.2 Preparing Quotes
To assess your needs and prepare quotes for construction, renovation, or related services.
7.3 Providing Our Services
To communicate with you about projects and provide construction, renovation, and related services.
7.4 Managing Our Business Relationship
To communicate with existing or potential customers, suppliers, contractors, and business partners.
7.5 Website Operation and Security
To operate, maintain, and secure our website and protect it against fraud, abuse, unauthorized access, and other security threats.
7.6 Analytics and Website Improvement
If you have provided the required consent, we may use analytics technologies to understand how visitors use our website and to improve its content, functionality, and performance.
7.7 Advertising and Marketing
Where you have provided the required consent, we may use advertising and measurement technologies to measure advertising performance, understand how users interact with our website after seeing advertisements, and display or measure relevant advertisements.
7.8 Legal and Regulatory Compliance
To comply with applicable legal, accounting, tax, and regulatory obligations, and to establish, exercise, or defend legal claims.
8. Legal Bases for Processing
We process personal data on one or more of the following legal bases under the GDPR:
Pre-contractual measures – where processing is necessary to respond to your request, prepare a quote, or take steps at your request prior to entering into a contract.
Performance of a Contract – where processing is necessary to provide services or fulfill our contractual obligations.
Legal obligation – where processing is necessary for us to comply with a legal or regulatory obligation.
Legitimate Interests – where processing is necessary for our legitimate business interests, such as managing our business, maintaining website security, preventing fraud, and defending against legal claims, provided that those interests do not override your fundamental rights and freedoms.
Consent – where you have voluntarily given consent for a specific processing activity, including certain analytics, advertising, marketing, or non-essential cookies.
Where consent is the legal basis, you may withdraw your consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out prior to withdrawal.
9. Google Analytics
Subject to your consent where required by applicable law, our website may use Google Analytics, a web analytics service provided by Google.
Google Analytics may use cookies and similar technologies to collect information about how visitors use our website.
Depending on the service's configuration, the information may include:
- Website pages visited;
- Interaction and usage information;
- Approximate geographic information;
- Device and browser information;
- Referrer information;
- Date and time of visits;
- Information regarding website traffic and performance.
Google Analytics will only be enabled for non-essential analytics purposes when the required consent has been obtained through our cookie consent mechanism.
Where applicable, we may configure Google Analytics using the privacy-enhancing settings and controls available through the service.
Google may process information in accordance with its own privacy policy and may process data outside the European Economic Area, subject to applicable legal safeguards.
10. Google Ads
Subject to your consent where required by applicable law, our website may use Google Ads and related Google advertising technologies.
These technologies may enable us to:
- Measure the effectiveness of advertising campaigns;
- Understand whether visitors arrived at our website after interacting with an advertisement;
- Track conversions;
- Create audience or remarketing lists where applicable;
- Deliver or measure relevant advertising;
- Improve the performance of advertising campaigns.
Where applicable, advertising technologies may process information such as:
- Online identifiers;
- IP address or approximate location;
- Browser and device information;
- Website interactions;
- Advertising interaction information;
- Conversion information;
- Information regarding the pages visited and actions taken on our website.
11. Cookies and Similar Technologies
Our website may use cookies, pixels, tags, scripts, and similar technologies.
Cookies can be divided into the following categories:
11.1 Strictly Necessary Cookies
These cookies are necessary for the operation, security, and basic functionality of the website.
They may include cookies required to:
- Maintain website functionality;
- Remember the essential technical settings;
- Provide security;
- Manage the cookie consent mechanism;
- Enable the requested website features.
11.2 Analytics cookies
These cookies help us understand how visitors use our website and how the website performs.
For example, we may use Google Analytics for this purpose.
Analytics cookies will only be enabled once the required consent has been obtained.
11.3 Advertising Cookies
Advertising cookies and similar technologies may be used by Google Ads and other advertising services integrated into the website.
They may be used to measure advertising campaigns, understand conversions, and, where applicable, support advertising or remarketing activities.
These cookies will only be activated after the required consent has been obtained.
11.4 Cookie Preferences
When you first visit our website, where required, you will be presented with a cookie consent mechanism that allows you to:
- Accept non-essential cookies;
- Reject non-essential cookies;
- Configure your cookie preferences.
You may change or withdraw your cookie preferences at any time using the cookie settings feature available on our website.
You can also manage or delete cookies through your browser settings.
For more information about the specific cookies used on the website, including their names, providers, purposes, and retention periods, please refer to our Cookie Policy.
The Spanish Data Protection Agency (AEPD) considers that cookies capable of processing personal information may require valid consent and that options to accept or reject them should be offered simultaneously, at the same level, and with comparable visibility. Aaepd.es+1
12. Marketing Communications
We may contact existing customers regarding services, projects, quotes, or other communications related to our existing business relationship, where permitted by applicable law.
Where separate consent is required for promotional or marketing communications, we will request that consent before sending such communications.
You may withdraw your consent to receive marketing communications or object to receiving promotional communications at any time by contacting:
info@fritzprimegroup.es
Each marketing communication, where required by law, will provide an appropriate way to opt out.
13. Provision of Personal Data
Providing certain personal data may be necessary for us to respond to your inquiry, prepare a quote, or provide our services.
You are generally not required to provide personal data simply to browse our website.
However, if you choose not to provide information that is necessary for a particular service or request, we may not be able to respond to your inquiry or provide the requested service.
Providing information for optional analytics, advertising, or marketing purposes is generally not required to browse or use the basic functions of our website.
14. Recipients of Personal Data
We may share personal data with trusted third parties when necessary for the purposes described in this Privacy Policy.
Such recipients may include:
- IT and website hosting providers;
- Website maintenance and security providers;
- Email and communication service providers;
- Contact form and customer management service providers, where applicable;
- Google and related service providers, where applicable and subject to the relevant consent and configuration;
- WhatsApp and its relevant service providers with whom you choose to communicate via WhatsApp;
- Professional advisors, such as accountants, lawyers, or consultants;
- Contractors, suppliers, and service providers involved in carrying out a project;
- Public authorities, courts, or other competent bodies, as required by law.
We only provide third parties with the information reasonably necessary for them to perform their relevant services or when disclosure is required by law.
Where appropriate, we require our service providers to process personal data in accordance with applicable data protection laws and to maintain appropriate security measures.
15. International Data Transfers
Some service providers we use, including certain technology, analytics, advertising, and communications providers, may process personal data outside the European Economic Area (EEA).
When personal data is transferred outside the EEA, we will ensure that the transfer is carried out in accordance with applicable GDPR requirements.
Depending on the circumstances, appropriate safeguards may include:
- An adequacy decision by the European Commission;
- Standard Contractual Clauses approved by the European Commission;
- Other legally recognized transfer mechanisms;
- Appropriate supplementary safeguards, where required.
We retain personal data only for as long as is reasonably necessary to fulfill the purposes for which it was collected.
The retention period may depend on:
- The nature of our relationship with you;
- Whether a contract or project is ongoing;
- The nature of the inquiry;
- Applicable legal, accounting, or tax requirements;
- The need to establish, exercise, or defend legal claims;
- Whether you have provided consent for a specific processing activity.
Cookie and analytics information may be retained for periods determined by the relevant service configuration and applicable legal requirements.
When personal data is no longer needed, we will delete it or securely anonymize it, as appropriate.
17. Data Security
We take appropriate technical and organizational measures to protect personal data against:
- Unauthorized access;
- Accidental loss;
- Destruction;
- Alteration;
- Disclosure;
- Unlawful processing.
We therefore cannot guarantee the absolute security of information transmitted to or through our website.
18. Your Data Protection Rights
Under applicable data protection laws, you may have the following rights:
Right of Access
You may request confirmation as to whether we process your personal data and, if so, obtain access to that data.
Right to Rectification
You may request that inaccurate or incomplete personal data be corrected.
Right to erasure
You may request the deletion of your personal data if there is no valid legal basis for us to continue processing it.
Right to restriction of processing
You may request that the processing of your personal data be restricted under certain circumstances.
Right to Object
You may object to processing based on legitimate interests or, where applicable, to certain other forms of processing, including direct marketing.
Right to Data Portability
Where applicable, you may request to receive your personal data in a structured, commonly used, and machine-readable format, or request that it be transferred to another controller.
Right to Withdraw Consent
If processing is based on consent, you may withdraw your consent at any time.
To exercise any of these rights, please contact:
info@fritzprimegroup.es
Please include enough information to allow us to identify your request and, where reasonably necessary, verify your identity.
Exercising your rights is generally free of charge, except where requests are manifestly unfounded or excessive; in such cases, applicable law may allow us to charge a reasonable fee or refuse to act.
19. Right to File a Complaint
If you believe that your personal data has not been processed in accordance with applicable data protection laws, you have the right to file a complaint with the relevant supervisory authority.
In Spain, the competent supervisory authority is:
Spanish Data Protection Agency (AEPD)
You can find information about your data protection rights and how to file a complaint on the official AEPD website.
20. Third-Party Websites and Services
Our website may contain links to or integrations with third-party websites, platforms, and services, including communication, analytics, and advertising services.
Examples may include Google services and WhatsApp.
We are not responsible for the privacy practices, content, or security of third-party websites or services.
When you interact directly with a third-party service, that provider may process personal data in accordance with its own privacy policy and terms.
We recommend reviewing the privacy policy of any third-party service you use.
21. Children's Privacy
Our website and services are not specifically intended for children.
We do not knowingly collect personal data from children where such collection is prohibited by applicable law.
If you believe that a child has provided us with personal data without proper authorization, please contact us at:
info@fritzprimegroup.es
22. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our services, website, legal requirements, or data processing practices.
The latest version will always be published on this website.
The date at the top of this Privacy Policy indicates when it was last updated.
We encourage you to review this Privacy Policy from time to time.
23. Contact Us
If you have any questions about this Privacy Policy or about how we process personal data, please contact us:
FRITZ PRIME GROUP S.L.
Registered office:
10 Av. Moralet, 14C
03502 Benidorm, Alicante
Spain
NIF/CIF: B88963541
Email: info@fritzprimegroup.es
Phone: +34 672 113245